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To the SD Community:
A new web site has been set up that provides information on the
application of SD and strategic simulators to the newspaper industry and
creation of online sites by newspapers that include e-commerce
capabilities. The site will also be of interest to people in other
industries such as retail, etc. that are making the same transition from
a "traditional" business to a mix that includes a significant e-commerce
component ("clicks-and-mortar") or simply creating a new online
enterprise.
The site provides a free download of a comprehensive SD model-based
Media Company Simulator that encompasses both print newspaper operations
and development of an online site with e-commerce. The simulator
enables users to examine different strategies for running both the "old"
and "new" businesses and for making the transition between the two. A
number of "canned" simulations reflecting a range of strategies can also
be downloaded and modified.
The web sites address is http://www.simventure.com
Gary Hirsch
GBHirsch@mediaone.net
Strategic Simulator for Newspapers and E-Commerce
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