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Modelling influences on car brand image

Posted: Thu Aug 25, 2005 10:15 am
by Till
Hello,

actually I´m creating a Vensim model for simulating the influences on the brand image of car OEMs.
Single stock an flow diagrams are supposed to be developed for the following attributes:

-Technology
-Comfort
-Quality
-Price perfromance ratio
-Safety
-Reliability

Has anybody already created similar models?

Thanks for your help!!

Till