Who are Ventana Systems UK?
Ventana provide systems modelling services (consultancy, training, software) using the System Dynamics methodology and the Vensim simulation software. These services enable Ventana to support decision making at all levels, from product process models to strategic direction. This is our core competency representing over 95% of our consulting business.
Ventana also design and manage databases, particularly in the Pharmaceutical industry, for analysis using our modelling techniques
Our modelling approach
- Is transparent and inclusive, enabling rapid capture of expert knowledge and inclusion in the “corporate view” with full traceability using unique “Causal Tracing” features of the Vensim® software. Managers are able to understand the models and actively contribute to the knowledge embedded within.
- Is an ideal knowledge management tool enabling continuous learning and improvement in the understanding of current and new concepts, corporate policies and industry behaviour.
- Is iterative, enabling rapid prototyping and achieving valuable outcomes in the shortest period possible.
- Contributes intelligently to learning and planning within the organization. Our models include all important resource and psychological factors, and intelligently use all available information. The models forecast the effect of policy choices on outcomes and are used in such diverse problems as allocating resources across subsidiaries and products, predicting consumer behaviour, identifying hidden operating problems, anticipating project delay and quality, building consensus for sustainable development, and optimising R&D investment. Each model connects management’s levers for possible action with the indicators of desired success, such as profitability, growth, or reduced risk.
Our web-enabled, centralised model-management solution
- Ensures consistency of use. A model can be created, updated and distributed from a central location or competency centre. Flexible interface design using our Sable software and accompanying web pages support consistent use of the model; tracking of user progress through interaction with the model helps developers continuously improve the design.
- Helps reduce time and cost overheads. Central pools of talented developers maintain the model, reducing costs and training requirements and enhancing the learning opportunities of the core developers.
- Promotes greater exposure by providing simple access via the Internet or company intranet. Our software enables the model to be exposed to target user groups including employees, partners and customers.
- Contributes towards continuous learning through inclusion as a training resource. Multi-player simulation games can be designed directly from the models, making use of the latest expert knowledge and available data in an online learning environment.
We offer significant benefits to organisations
- Over 60 man-years experience of the design, build and implementation of computer simulation models and management games for government and business clients in the UK, Europe, the United States and the Far East.
- Technical and professional association with Ventana Systems Inc, Massachusetts, USA, the developers of Vensim and internationally renowned consultants in the field of System Dynamics.
- We offer a comprehensive service to all those in our value chain, fellow consultants, in-house teams and end users of simulations, including: training; simulation development and support of development; reviews; software sales and maintenance.
